● Independent audit · No retainer · No pitch

Is your Meta agency burning your budget?

An independent audit of your Meta ads account and what your agency actually delivers. A clear verdict in 5 days: keep them, renegotiate, or fire them.

Read-only access. Delivered in 5 business days.

Jessie Healy Audited personally by Jessie Healy, 15 years and $50M+ in Meta & Google ad spend. Not a tool, not a junior.
Your agency
Meta ads · audited 5 days
68/100
RENEGOTIATE
True ROAS
88
Creative
66
Structure
42
9 wins found
$4.5k/mo wasted spend
● The problem

The ROAS you see is the number Meta wants you to see.

You hired an agency so you wouldn't have to live inside Ads Manager. The trade-off is that the dashboard they screenshot is the only read you get on whether the spend is working.

Meta grades its own homework. Platform-reported ROAS takes credit for sales that would have happened anyway, through view-through windows and retargeting people who were already going to buy. It's the default view, and most agencies don't volunteer a more honest one.

It usually isn't fraud. It's an information gap that happens to favor the people you're paying, and this audit closes it. We pull your actual account data and give you a straight assessment, with no pitch at the end and no retainer offer. We have nothing to sell you after.

Jessie Healy, founder of Ecomm Growth Collective
● Who reads your account

A Meta operator reads it, not your agency.

I've spent 15 years in performance marketing, managing more than $50M in ad spend across Meta and Google and driving over $2.5B in revenue for ecommerce brands. I led paid social for Etsy, Farfetch, and Candy Kittens, then built my own agency, scaled it to seven figures, and sold it in 2023.

This is not a pitch deck, and I'm not trying to win your account. I run an ads agency today, which is exactly why I can open a Meta account and see in an afternoon what's real, what's inflated, and what's quietly bleeding budget. This is a flat fee. You keep the report, you make your own call, and we have no relationship to manage afterward. The only thing I'm selling is the read.

What's behind your audit

15 yrs
In performance marketing and ecommerce growth
$50M+
Ad spend managed across Meta & Google
$2.5B+
Revenue generated for ecommerce brands
2×
Agency founder, one acquisition exit

Led paid social for Etsy · Farfetch · Candy Kittens · Totter & Tumble

● What we audit

Three things, looked at honestly.

Spend

Account & spend

Is your budget buying new customers, or buying back ones you already had?

  • Account structure and budget allocation
  • Audience and targeting overlap
  • Prospecting vs. retargeting split
  • Branded retargeting and zombie ad sets
  • Scaling and budget pacing
Creative

Creative & testing

Creative is most of Meta performance now. Is yours being tested like it?

  • Creative volume and refresh rate
  • Angle and hook diversity
  • Creative fatigue and frequency
  • Winning-ad iteration
  • UGC, static, and video mix
Agency

Agency accountability

Are they reporting honestly? Is the work strategic or execution on autopilot?

  • Reported ROAS vs. true incrementality
  • Pixel and Conversions API setup
  • Work quality vs. retainer cost
  • What they should be doing that they're not
  • Verdict: stay, renegotiate, or leave
● The verdict

One straight call. Keep them, renegotiate, or fire them.

KEEP

They're doing strong work at a fair price. We show you exactly where, so you can double down with confidence.

RENEGOTIATE

Good in parts, overpaying in others. We hand you the specifics to fix the scope and the price.

FIRE

You're getting taken. We show you the evidence and what to do next, including how to brief a replacement.

● The deliverable

See exactly what you're buying.

Your agency
Sample scorecard
68/100
RENEGOTIATE
True ROAS
88
Creative
66
Structure
42
Tracking
79
Scaling
54

9 wins worth keeping

Your best creatives and a tight prospecting setup are pulling real weight. We flag what's working so you protect it.

$4,500 / month in wasted spend

Overlapping audiences, branded retargeting, and zombie ad sets still taking budget. We show you the receipts.

6 fixes, ranked by ROAS

From creative fatigue to a misfiring Conversions API setup. Ordered by what returns most, first.

One plain-language verdict

No jargon, no hedging. A recommendation you could forward to your CEO and have it land.

● What you get

What we found, what it means, what to do.

Most audits are really pitch decks. They make everything look broken so the only way out is to hire the people who ran it. This isn't that. We have nothing to sell you at the end and no retainer waiting, so the report just tells you the truth: what's working, what isn't, and what to do next. A clear document, not a 40-slide deck, and it's yours to keep.

● Our guarantee

If we don't find three things worth acting on, you don't pay.

We've never opened an account and found nothing. If yours is the first, the audit is free.

● How it works

No sales pitch. No proposal process.

1

Book and pay

Pay $999 upfront. No sales pitch to sit through, no proposal process. The only call is a short onboarding one after you buy, to get access.

2

Onboarding call and access

Right after payment we book a short onboarding call to get oriented. Then a quick intake form and read-only access to your Meta Ads Manager, Business Manager, and your agency's reporting.

3

Get your verdict

Within 5 business days: a written audit with findings and a plain-English recommendation.

● Pricing

One flat fee. No agenda.

You're spending tens of thousands a month on Meta. This costs $999, once, and tells you whether that spend is working.

$999
One-time. Delivered in 5 business days.
  • Full Meta ads account audit
  • Creative and testing review
  • Spend and account structure analysis
  • True ROAS vs. reported breakdown
  • Written report with findings
  • Plain-English verdict: stay, renegotiate, or leave
Book my audit

Read-only access only. We never touch your account, change budgets, or pause anything.

● Free · No access needed

Not ready for the full audit? Start with a free teardown.

We pull your live ads from the Meta Ad Library, follow the click to your landing page, and send you a 5-point teardown of where that funnel leaks. No account access, no call, no cost.

  • Ad creative: the hooks and angles you're running
  • Creative diversity: real testing, or the same ad on repeat?
  • Landing page: built to convert the click, or just to look good?
  • Offer match: does the page deliver what the ad promised?
  • Funnel leaks: where attention drops between click and checkout

Get your free teardown

We pull your public ads and follow the funnel, then send the teardown once we've reviewed them. The paid audit covers what's hidden inside the account.

No spam. You get your teardown once we've reviewed your ads, and nothing else unless you ask.

Questions, answered.

What access do you need?+

Read-only access to your Meta Ads Manager and Business Manager, plus your last two or three agency reports. It takes about 10 minutes to set up, and we walk you through it on the onboarding call. We never touch your account, change budgets, or pause anything.

What if my agency is actually doing fine?+

Then you'll get proof that they are, plus a few fixes to push them further. Knowing for certain that your spend is well managed is worth $999 on its own.

Will you try to sell me your agency?+

No. There's no pitch and no retainer offer at the end. The audit is the entire product. If you ask us who else to talk to, we'll point you somewhere honest.

How fast is it really?+

Five business days from the moment we have access. If something will take longer, we tell you up front.

Who sees my data?+

Only us, read-only, and we delete our access the moment we deliver the audit. We never share your data with any agency.

Do you cover channels other than Meta?+

This audit covers Meta paid social. We also run audits for email and SMS, Google ads, SEO, and CRO. Ask us and we'll point you to the right one.

Stop guessing. Get the verdict.

Five days from now you could know exactly whether your agency is earning their retainer. Or you could keep wondering.

Book my audit for $999

One-time payment. 5-day turnaround. No sales pitch.